ROLE: Creative Direction
DESC.: Light-Art Installation
CODE SUPPORT: Travis St.Denis
Looking to bridge digital animation skills with the physical I created a hypnotic light-art installation for Zane‘s Queen West retail location.
Inspired by the work of artists like Dan Flavin and James Turrell, the piece adds depth to color and plays with the viewer’s perspective as they pass by.
The triangles are constructed of laser-cut acrylic and fitted with custom arduino electronics which playback a series of captivating animations.
Replacement Battery Cap for Apple’s A1255 keyboard.
In all fairness, this is just a basic blob of plastic. That said, I post this because it’s a step away from our tendencies to simply replace items as one small part fails (or goes missing in this case). As 3D printing becomes more accessible, it will become easier to share ideas and now hardware to solve simple problems and reduce our impact on the environment.
If printed in plastic, copper tape (or possibly tin foil) would be required to make contact with the batteries. A second model has been created for printers with dual-plastic abilities and access to conductive plastics.
ROLE: 3D Model & 3D Print
CLIENT: RTG (Real Time Graphics)
PROJECT: World Series of Poker
At The World Series of Poker ESPN events, a series of GoPro cameras are built into the table to capture a player’s cards and display them to the audience.
RTG required custom lens hoods for these camera’s to eliminate the lens flares from the studio lights.
Together, we created a simple, clean, lens hood prototype for their live event.
Part 1: A case for mass adoption
Part 2: Links for further resources / getting started (at the bottom)
Having recently acquired a 3D printer, there’s lots of hype about the technology and most of what’s out there poorly expresses the real potential.
Business has had 3D printing for years. What’s interesting is that the hardware has become affordable to sell to individuals at a (mildly) reasonable price (…at the moment $600-3k CDN).
As with all emerging technologies, they come with their shortfalls. Although the shortfalls are worth noting, they’re not worth focusing on too heavily as improvements are coming out monthly. At the moment, printers are slow (5 mins to 12+ hours a print), materials are limited, and the technology isn’t entirely user friendly. All of this will be resolved as companies understand how to incorporate this into their business plans.
A fair comparison would be to say that 3D printing is in the dot-matrix era of 2D printers. Although paper printers have yet to replace the quality experienced in a magazine, they still revolutionized how a home computer is used and in most households.
ROLE: Motion Designer
DESC.: Logo Reveal
CLIENT: Dialog Conference
AGENCY: Elvis Communications
CHIEF CREATIVE OFFICER: Carlos Garavito
ART DIRECTOR: David Laing
I was brought in to add depth and animation to a logo Elvis Communications had created for a client of theirs. The logo would be projected on screens at their conference and occasionally “refresh” in an interesting yet non-intrusive way.
My challenge was to add visual intrigue to the minimal/elegant logo Elvis had created.
Here is where we ended up:
Please take the time to review the approaches we explored below as I feel there is lots that we considered which unfortunately had to be left out.
ROLE: Title Design & FX
DESC.: Digital Content
I was contacted by PosterBoy to help devise the gritty rock ‘n roll look associated with the JD brand and create titles. Since the brand’s existing look is strongly defined, the objectives were clear: artistically interpret the end goal and have it created, revised and approved by agency + client in 3 days.
Below is a comparison of the offline edit and the final output:
Note that the end frame layout was provided by the agency.
ROLE: 3D Motion Design + Animation Direction
DESC.: Broadcast TV
OLG needed an animation for an upcoming TV spot that made their Pools game clear and familiar. A minimalistic environment helped familiarize the audience with the look of the game, while a subtle animation on the sports logo grabbed the audiences attention to see it in a new way.
I was fortunate to have been awarded the project despite pitching alongside other great Toronto studios. As always, it was a pleasure to work with School Editing and The Hive.
[15s cut-down from original 30s spot] (more…)
ROLE: Motion + 3D Artist
CONCEPT / CREATIVE: Jared Nickerson + Josh Ingleby
MUSIC: Dead Astronauts – “Favorite Lover”
TYPOGRAPHY: Filip Komorowski + Jthree Concepts
With only one week away from SXSW I felt obliged to create a business card for myself. After what had been 2 years without a card, setting a short term deadline was the only way it’d get done.
I’ve been walking through a lot of alleys lately hoping to inspire a small project. Their significance grew as I realized that Manhattan barely had any alleys, creating even more appeal for Toronto’s urban landscape.
The video below outlines a breakdown of the process:
ROLE: Concept + Director + Editor
DESC.: Event Video
April 16th is the official anniversary for the mobile app Foursquare. More than 15 cities celebrated the mobile location based “check-in” app by throwing their own “Foursquare Day” events to celebrate local business.
This year’s 2nd annual Foursquare Day in Toronto was a great success with sponsors donating everything from autographed Tim Burton books (TIFF) to phone cases for every patron (iSkin). Even our (usually) pathetic mayor (Rob Ford) acknowledged the date with a signed letter from his office.
I documented this event with a home-made camera system that appropriately reflected the client and medium that Foursquare users embrace: the smartphone.
Rationale: 4 Squares, Mobile technology, 4 Camera phones. (enough said, no?)
Quick exploration for an upcoming project.
Messing around with extruded type in Cinema 4D after seeing a post from GSG.
It always feels good getting out of the city and into the woods. This past weekend i got the opportunity to see a pack of wolves that live on a reserve in northern Ontario.
Watch the tail of the wolf that is pressured by the Alpha (black)…he’s the Omega in the pack. Although much larger than the Alpha wolf, he unfortunately is very likely to be killed by the rest of the pack when they get fed up with him.
Motion Stabilized in After Effects
Colored in Apple Color
Music by American Dollar
Camera Panasonic LX3
I tend to get a little obsessed about the projects I’m working on and begin to buy and position myself around any and all objects that loosely relate to it. I enjoy the idea of ‘living the project’ and feel good allowing the creative part of my work flow into the daily purchases and decisions.
My latest purchase of a crumpled paper trash can ties in with the copius amounts of crumpled newsprint i’ve been photographing for an audio driven stop motion experiment.
Another 2 weeks of exploring animation possibilities and i should be done…JUST in time for my trip to Cuba (hence the music in the vids). Here’s a peek: